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How it works

A clear process, from brief to report.

You always know what happens next, what it costs, and what you need to approve.

  1. 01

    Brief

    You tell us your goal, your budget, and your market in a short form. We reply within one working day with questions or a proposed plan.

  2. 02

    Shortlist

    We propose creators who have passed our vetting. You see their profiles and the price for the whole campaign, and you choose who you want.

  3. 03

    Approve

    Each creator works from a written brief and sends their content to us first. You approve every piece before it is posted, with one round of changes included.

  4. 04

    Go live

    Content is posted on the agreed dates. Every post is clearly labelled as advertising, in the caption and on screen.

  5. 05

    Report

    You receive a plain-language report covering reach, engagement, clicks, and any sales we can track, with what we would do next.

The practical details

Timelines, payment, and ad labels.

How long it takes

A Pilot Campaign takes 4 to 6 weeks from payment to report. A Managed Campaign takes 6 to 10 weeks.

How payment works

One price covers the creators and all of our work. You pay half on signing and half before the first content goes live. Invoices are due within 7 days.

If plans change

If an agreed piece of content cannot be delivered or replaced, its share of the price is refunded. Late payment pauses the work. We never add penalties or charges to an overdue invoice.

How creators are paid

Creators are paid within 7 days of their approved content going live, from the price you have already paid.

Ad labels

Every post starts with #Ad. In video it also appears on screen and is spoken. This covers paid, gifted, and affiliate content alike.

Your approval

Nothing is published without your sign-off. That applies to every creator and every piece of content.

Sample report

Structure only

Every campaign ends with a report in plain language. This is its outline. Your report carries the real figures from your campaign.

  1. Summary What we set out to do and what happened.
  2. Creators and content Who took part and what each one published.
  3. Reach and engagement How many people saw the content and how they responded.
  4. Clicks and sales Visits and purchases tracked back to each creator.
  5. What worked The creators, formats, and messages that performed best.
  6. What we would change An honest account of what underperformed.
  7. Recommended next step What we suggest you do with what was learned.

Who you'll work with

Hesham Saleh

Founder

You deal with me directly, from the first call to the final report.

Tell us what you want to achieve.

The brief takes about five minutes. You get a reply within one working day.

Start a campaign